Athletic director Mike Bohn set an ambitious goal earlier this year of selling 25,000 football season-tickets for the school`s first season in the Pac-12 Conference.
He might come closer to the mark than most expected. With nearly two full months remaining before the first home game Sept. 10 against California, he might even achieve it.
Bohn reported Monday a solid week of sales last week -- 804 tickets -- had put the department above 22,000 season tickets sold for the season and about 1,000 seats ahead of the number of season tickets sold last year.
"It has been our goal and we`re working hard at it," Bohn said of the 25,000-seat target. "We continue to be inspired and thrilled by the response of our fans."
Sales figured to rise this year with the double dose of excitement about a new coaching staff and a new conference, but CU is in position to establish its largest number of season-ticket holders since the early 2000s when Gary Barnett was leading the Buffs to four Big 12 Conference championship games in five seasons.
Single-game tickets were made available for the first time Monday aswell, but only season-ticket holders, Buff Club members and Buff Club Cabinet members have access to them. Single-game tickets will be available to the general public in early August.
The increase in season-ticket sales is also significant because the program is in position to offer just five true home games this year, a one-year quirk caused by the change in conferences, and much of the athletic department budget is funded through revenue generated by the football program. However, having one less game for which to pay might also be playing a part in increased sales.
The Buffs will play host to Cal (Sept. 10), Washington State (Oct. 1), Oregon (Oct. 22), USC (Nov. 4) and Arizona (Nov. 12).
"Obviously the strength of the schedule is extremely attractive to our fans and our corporate sponsors," Bohn said. "Having one less game does allow us to present a little bit more affordable packages for fans to consider."
CU also made a major change in its season-ticket policies in the offseason that Bohn said has been well received by the vast majority of the 1,200 accounts it affected.
The department had been giving those customers -- some of its oldest and most ardent supporters -- a waiver in participating in the donor seating program. It is now requiring all season-ticket holders in premium seating sections to participate in the program, which means making a donation of between $25 and $300 per seat depending on location.
Colorado`s schedule has been rated among the toughest in the nation this year with 13 consecutive games without a bye, 11 of them against teams from Bowl Championship conference schools and eight of them being played on the road.